Trade Mark
Registration!

Trademark is a unique identity that makes your company, product, or service stand out from the rest. A brand registration in India is your business’s intellectual property/ intangible asset. Trademark registration in India protects the investment made into creating trust and loyalty among your customers.
Trademark registration in India provides the right to sue against others who try to copy your trademark and prevents others from using a similar trademark to the one registered by you.
There are many advantages through Trademark Registration in India.

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Exclusive Rights
The owner of a registered trademark has exclusive control over it. The owner can use the same trademark for all other products falling under the class specified in the application. Furthermore, the proprietor has exclusive ownership of the trademark and can restrict others from using it in the class in which it has registration. It also grants the owner the right to prosecute against any unauthorised infringement.
 

Builds Trust and Loyalty
Trademarks represent the reputation and excellence of a good or service. Register trademark develops confidence and recognition among customers in the market. Moreover, it aids in the development of loyal and long-term clientele who will consistently pick your trademarked brand over others.

 

Differentiates Product
Trademark registration makes it easy for customers to find your products. It distinguishes your product or service from your competitors and all the while serves as an effective promotional tool. Further, this is because your trademark or logo represents your organization’s vision, quality, and one-of-a-kind trait.
 

Provides Identity to a Product’s Quality
Trademark registration offers tangible proof of your product or service’s value and worth. This is because customers associate the quality of a service or product with its trademark. Moreover, this recognition aids in attracting new customers who inadvertently differentiate the quality of a product or service by its logo.

 

Asset Creation
The registration of a trademark creates intellectual property for a company. A registered trademark is a legal privilege that may be sold, delegated, franchised, or economically contracted. Furthermore, a trademark acts as an intangible asset in the balance sheet of a company that provides all the benefits of such assets.

Global Trademark Registration
If you want to expand outside of India or simply want to register a trademark in another country, worry not, because a trademark that has already been registered in India can be a solid foundation to gain international recognition. This is because a trademark that has already been registered in India can be used as the basis for registration in another country on account of all the goodwill garnered. 

 

Attract Human Resources
Popular brands are known for attracting young talent. Furthermore, young minds want to work for large corporations as it ensures greater perks and more stability in pay. Trademark registration puts forth a positive picture of an organization. Moreover, this diminishes the expense of recruitment and other related exercises.